Branding

Brand identity is a promise. Whether that promise involves product quality, service, price, or a myriad of other variables, a strong brand identity can elevate a business above its competition. However, developing a robust brand identity takes time, money, and effort. It’s not just about creating a logo or writing a tagline. Brand identity is […]

Have you ever considered the importance of color in branding? Color plays a significant role in memory recall. It stimulates all the senses, instantly conveying a message like no other communication method. This makes color a powerful tool for businesses and brands looking to leave a lasting impression on their audience. The Power of Color